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An Introduction to Search Engine Marketing

Introduction to Search Engine Optimisation

Search Engine Marketing, or SEM, is one of the most practical and effective ways to grow your business in an increasingly competitive marketplace. There are different types of Search Engine Marketing, including PPC (Pay-Per-Click), SEO (Search-Engine Optimisation) and Display Advertising. PPC is one of the key approaches we take to drive results for our clients. […]

An Introduction to SEO

SEO

What is SEO? – SEO stands for Search Engine Optimisation, and it does exactly what you’d expect based on the name. The aim of SEO work is to boost a website’s ranking on search engine results pages (SERPs) – such as Google – so they can reach a wider audience. It also benefits the searcher […]

Freya’s Work Experience at Agency UK

My name is Freya Taplin and I’m currently in my second year of college, studying a two year Graphics & Digital Design Level 3 course. I’ve been passionate about graphic design ever since I studied it as one of my first GCSE options where my spark for design started. I’ve always found that options are […]

The Power of Nutrition

At AUK we not only make a meaningful difference through our work, but we have a strong focus on creating positive impacts on the health and wellbeing of our team. Our strong values surrounding health and wellbeing mean we get the best out of our day, both mentally and physically. Creating a working environment that […]

Video performance: a data-driven creative approach to video marketing

A woman being filmed

A dive into video performance from AUK Head of Digital, Adam Connett & Art Director, Nix Boulton. Video marketing is fundamentally the use of video content to promote and market products and services, increase social and digital engagements, and educate and reach target audiences. That’s a lot of potential uses, which is why video marketing […]