AUK | Ladbrokes Bingo
Award winning full service strategic digital advertising creative marketing communications agency based in Bristol, Bath, London United Kingdom.
Strategy, Creative, Marketing, Digital, Social, PR, Advertising, Agency, Bristol, Bath, London, Technology, Media, Planning, TV Production, Tv Advertising, Radio, Publicity, Web Design, Design, Development
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Ladbrokes Bingo

Bringing The Ladies To Ladbrokes

This campaign is the latest in a series of high profile initiatives that included ambush marketing and events as part of the Wimbledon Buff Ball Boys campaign, London’s Fashion Week and Ladbrokes Summer of Barbecue Bingo.

Beaut or Brute is our Ladbrokes Rugby World Cup campaign, a game encouraging ladies to create their very own rugby dreamy team. The game is seeded on non-professional rugby club websites based in all countries participating in the World Cup. They’re incentivised by the opportunity to win Rhino sportswear. This campaign is the latest in a series of high profile initiatives that included ambush marketing and events as part of the Wimbledon Buff Ball Boys campaign, London’s Fashion Week and Ladbrokes Summer of Barbecue Bingo. We work with Ladbrokes Bingo to help plan and execute their content strategy.

Results

 

  • Planning and execution of Ladbrokes Bingo content strategy
  • Monthly creation of online and offline Social PR activities, games, competitions and sharable content
  • Identification of 25 key influencers and bloggers per month for campaigns
  • Ambush marketing at premier UK events: such Wimbledon and Rugby World Cup
  • Secure 20 backlinks per month from websites with Google Domain Authority 25+Partners Since 2015
    We have worked with Ladbrokes since 2015 as their Social, PR and link building agency.
Category:

Creative, Social & PR, Technology

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