Dr Dünner

Brand / Trade / Consumer / Influencers

AUK partnered with the 70 year old Swiss supplements brand to help them find a relevant brand voice for the UK market.

The solution

The creative solution was ‘Phytovitality’, a way of communicating the efficacy of their medicinal herb products in an aspirational way. 

We supported them through sell in to the trade and getting into Holland & Barrett. We produced branded assets including a beautiful hi def origin video.

In addition we developed a consumer facing website, activated PR with stunts like our ‘guerilla garden’ in London’s 

Brick Lane, and engaged with expert, Rick Hay.

The results

  • Cream Gold Award Winner
  • The Drum Marketing Award Winner
  • Shortlisted for a D&AD Pencil