![person looking at mobile]()
February, 8 2023
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Brand
Digital
Social
AgencyUK recently joined the Pinterest Predicts webinar to see what...
![Person looking at mobile]()
August, 30 2022
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AUK News
Brand
Digital
Web
RUHX, the official charity of the Royal United Hospitals (RUH) NHS Trust,...
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![AgencyUK BrewDog Feature]()
March, 15 2022
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AUK News
Brand
It’s hard to think of a brand subject to as much controversy as BrewDog...
![Probio7 health wellness probiotic brand]()
![Professional services marketing online digital strategy]()
September, 5 2019
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AUK News
Brand
Brand purpose is a hot topic, and not a day goes by without seeing some brand...
![Champagne brand]()
August, 10 2017
/
Brand
In July I wrote an observational piece on how some luxury brands were losing...
![Millennial target audience]()
April, 13 2017
/
Brand
An open letter to brands, agencies, political pundits and anyone else who's let...
![Social Media Channels]()
November, 16 2016
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Brand
Digital
Guest blog from Iridium Insights, specialists in data integration, analytics...
![AUK Iridium Insights Brand]()
September, 30 2015
/
Brand
By Sammy Mansourpour, Managing Director at AgencyUK
In a constantly-evolving...
![Virtual Reality Digital Channel]()
September, 2 2015
/
Brand
All brands must evolve to survive and thrive. We’ve recently...
![Banksy Dismaland AgencyUK]()
August, 21 2015
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AUK News
Brand
Graffiti artist Banksy has announced his latest exhibition - Dismaland - a...
![Authentic farm agriculture brand]()
May, 21 2015
/
Brand
THE IMPORTANCE OF AUTHENTIC PROVENANCE FOR FOOD AND DRINK BRANDS
by Zane...
![Outdoor Out of Home Advertising]()
April, 27 2015
/
Brand
A new report from IPA Bellwether has shown that advertisers are looking to...
![Professional services marketing online digital strategy]()
March, 2 2015
/
Brand
According to recent statistics published on Marketing Week, brands that aim to...
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December, 22 2014
/
Brand
Recent data gathered by ZenithOptimedia shows that the global media advertising...
![Integrated online retail channels ecommerce]()
December, 18 2014
/
Brand
A recent poll by Rackspace, which questioned 2,000 British consumers, found...
![Advertising AgencyUK Global Launch]()
December, 17 2014
/
Brand
A recent report by ZenithOptimedia predicts that global adspend will reach the...
![Millennial target audience]()
November, 11 2014
/
Brand
The international, multi-media company BSkyB recently invested £4.3 million in...
![Supermarket FMCG Consumer]()
November, 10 2014
/
Brand
With Christmas fast approaching, it is now more important than ever for...
![Marketer Branding Agency AUK Strategy]()
October, 23 2014
/
Brand
According to a recent poll which focused on a number of professions by...
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October, 3 2014
/
Brand
After a recent poll by the CoolBrands List, Apple has remained number one in...
![Christmas Online Retail eCommerce Consumer]()
October, 1 2014
/
Brand
A recent report released by PwC has found that better internet access is highly...
![Global Advertising Financial Service FS Advertising Media]()
September, 23 2014
/
Brand
According to a recent article published on Warc, global adspend is due to...
![Marketing executive team]()
September, 22 2014
/
Brand
According to Keith Weed, chief marketing officer at Unilever, the life of a...
![Digital TV Advertising Media Channel]()
September, 19 2014
/
Brand
The latest round of the ongoing battle between the might of NewsCorp and the...
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/
Brand
Mergers and acquisition (M&A) activity in the global advertising and...
![Gen Z Consumer Audience]()
August, 22 2014
/
Brand
Generation Z are the newest consumers set to heavily influence the marketing...
![Commonwealth Games Digital Advertising Events]()
August, 15 2014
/
Brand
The Commonwealth Games recently came to an end, but according to Marketing Week...
![Global Advertising Financial Service FS Advertising Media]()
August, 11 2014
/
Brand
The Office for National Statistics (ONS) recently released figures showing that...
![Professional services marketing online digital strategy]()
August, 6 2014
/
Brand
The chief marketing officers (CMO's) who receive the highest pay are those who...
![World Cup FIFA Advertising Marketing]()
August, 4 2014
/
Brand
As one of the largest marketing opportunities in the world, the FIFA World Cup...
![Marketer Branding Agency AUK Strategy]()
August, 1 2014
/
Brand
At a recent roundtable event hosted by Econsultancy, the focus of which was on...
![Professional services marketing online digital strategy]()
July, 24 2014
/
Brand
After Software-as-a-Service, Platform-as-a-Service, Infrastructure-as-a-Service...
![Baby boomer consumer generation]()
July, 23 2014
/
Brand
Marketing departments sometimes fail to target consumers over the age of 55...
![UK Advertising Tech Market]()
July, 18 2014
/
Brand
Overall advertising spend in the UK has been estimated to increase by 6% this...
![Multichannel Integrated Advertising]()
July, 11 2014
/
Brand
Accessing mobile apps and news on the web has, for the first time, caught up...
![mobile video Social Media Influencer]()
July, 4 2014
/
Brand
Digital
According to the latest Measurement and Analytics Report by Econsultancy and...
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June, 30 2014
/
Brand
Fresh research from video technology company Coull has revealed that online...
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June, 24 2014
/
Brand
A recent survey by Youstice.com involving 3,000 people has revealed that...
![Digital TV Advertising Media Channel]()
June, 20 2014
/
Brand
Young people are increasingly watching television content online, shunning live...
![World Cup FIFA Advertising Marketing]()
June, 11 2014
/
Brand
With the 2014 World Cup in Brazil due to kick off, market researchers are busy...
![Millennial mobile social app]()
June, 6 2014
/
Brand
Digital technology has spurred a number of radical trends that have changed the...
![Grey market tech mobile app old people]()
June, 4 2014
/
Brand
Marketers tend to make a number of mistakes when trying to target the so-called...
![Male Shopper Consumers eCommerce]()
May, 22 2014
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AUK News
Brand
Digital
We live in a world where media is increasingly fragmented and brands have to...
![Millennial mobile social app]()
May, 15 2014
/
Brand
It may seem strange to think that young consumers are affected by nostalgia,...
![Email marketing]()
May, 14 2014
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Brand
New EU data protection laws that come into effect next year will require...
![Supermarket branding]()
May, 5 2014
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Brand
The ambience of a store is more important for UK shoppers than the location, a...
![Mums Consumer]()
May, 1 2014
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Brand
Brands need to change their attitudes towards UK mums, because they often...
![Contactless Payments, eCommerce, Online Shopping, Consumer]()
April, 24 2014
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Brand
There will be twice as many online shoppers in the UK making use of click &...
![Retail mobile digital app]()
April, 4 2014
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Brand
Companies seeking to reach more customers should install robust data privacy...
![Millennial target audience]()
April, 3 2014
/
Brand
Millennials are the most desired demographic to engage with for many marketers...
![Baby boomer consumer generation]()
March, 31 2014
/
Brand
New research from retail technology expert Omnico Group has revealed that "Baby...
![Mum Shop Online Consumers]()
March, 26 2014
/
Brand
In the UK, 82% of mums with children aged under five go online more than once a...
![AUK Iridium Insights Brand]()
March, 21 2014
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Brand
UK consumers are consistently setting high standards for brands to live up to,...
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March, 11 2014
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Brand
Personalisation is now believed to be essential for more than nine out of ten...
![ecommerce shopper retail marketiong mobile app]()
March, 10 2014
/
Brand
The digital revolution has greatly impacted consumers' expectations regarding...
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March, 7 2014
/
Brand
Brands can expect their UK customers to be less forgiving regarding...
![Teen brand retail eCommerce]()
March, 4 2014
/
Brand
UK consumers are making use of the Internet's power to explore sites that can...
![AUK on branding chemistry for consumer interaction]()
February, 28 2014
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Brand
Brands spending too much time and effort on promotions risk affecting long-term...
![Augmented reality food and drink fmcg]()
February, 21 2014
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Brand
Smartphones and tablets are reshaping the shopping experiences of customers,...
![Outdoor Out of Home Advertising]()
February, 17 2014
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Brand
Global customer satisfaction slipped by two percentage points to 80% in the...
![Augmented reality advertising media]()
February, 13 2014
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Brand
Despite evidence that advertisements from smaller firms deliver better results...
![Mums Consumer]()
February, 6 2014
/
Brand
Printed and digital coupons influence the buying behaviour of nearly one in...
![Women Consumer Drink Food FMCG]()
February, 4 2014
/
Brand
Companies involved in the fast moving consumer goods (FMCG) industry were...
![Consumer Branding]()
February, 3 2014
/
Brand
Just 24% of UK consumers agree that brands listen to what they say on social...
![Advertising AgencyUK Global Launch]()
January, 28 2014
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Brand
The latest quarterly Global Adview Pulse report from researcher Nielsen...
![Christmas Online Consumer Retail]()
January, 27 2014
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Brand
Advances in technology and economic uncertainty are reshaping the world of...
![Christmas Online Retail eCommerce Consumer]()
January, 22 2014
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Brand
The showrooming phenomenon continues to keep high-street retailers awake at...
![Christmas Online Retail eCommerce Consumer]()
January, 20 2014
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Brand
The final month of 2013 saw UK shoppers spend £11 billion online, which is a...
![Baby boomer consumer generation]()
January, 17 2014
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Brand
Despite the many differences between younger and older generations, it appears...
![Advertising AgencyUK Global Launch]()
January, 16 2014
/
Brand
E-mail and social media are among the top four mediums that global marketers...
![Old Consumer Online Baby boomer]()
January, 15 2014
/
Brand
Baby boomers (people aged 45 and over) were the generation most responsible for...
![Outdoor Out of Home Advertising]()
January, 14 2014
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Brand
The latest quarterly Expenditure report from the Advertising Association and...
![mobile video Social Media Influencer]()
January, 13 2014
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Brand
UK consumers trust ads containing statistics and supporting evidence more than...
![Mums Consumer]()
January, 10 2014
/
Brand
The latest Mumdex report from Asda has found that women of all ages across the...
![Global Advertising Financial Service FS Advertising Media]()
January, 9 2014
/
Brand
Each year is a new beginning that brings new challenges and experiences to all...
![Mobile App Data Security]()
January, 6 2014
/
Brand
With the new year now upon us, it's a good idea for marketers to check what...
![Natwest banking brand]()
January, 3 2014
/
Brand
Just 24% of UK consumers agree that brands listen to what they say on social...
![ecommerce website consumer spending]()
December, 23 2013
/
Brand
Digital
Christmas shopping fever seems to have struck British consumers earlier this...
![Old Consumer Online Baby boomer]()
December, 20 2013
/
Brand
Digital
A whopping 58% of people aged 66-88 shop online, which is just one percentage...
![Christmas retail advertising]()
December, 19 2013
/
AUK News
Brand
In a spontaneous celebration of creativity we've trawled books, magazine's and...
![Mum Shop Online Consumers]()
December, 16 2013
/
Brand
New research examining the habits of mums when it comes to shopping, carried...
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December, 11 2013
/
Brand
A recent report from research agency Shoppercentric, published by the Retail...
![European Consumer Advertising]()
December, 6 2013
/
Brand
With online grocery shopping the UK is the undisputed leader among major...
![Christmas retail advertising]()
December, 4 2013
/
Brand
More than half of Britons will prefer to make use of pre-Christmas discounts as...
![AUK on Gaming Brands]()
December, 3 2013
/
Brand
In the ever-evolving marketing landscape, gaming is among the mediums...
![Augmented reality advertising media]()
December, 2 2013
/
Brand
According to the latest report from GroupM released this week, UK companies...
![TV Advertising Spend]()
November, 29 2013
/
Brand
Brands advertising via both TV ads and Twitter enjoy a greater message...
![Christmas Online Retail eCommerce Consumer]()
November, 27 2013
/
Brand
New research from mobile advertising network BuzzCity shows that this Christmas...
![Casino Gaming Slots Brand Online]()
November, 26 2013
/
Brand
A new report from media watchdog Ofcom which examines the state of the...
![Experimental Marketing]()
November, 21 2013
/
Brand
We all know that consumer data contributes to a brand's marketing success, but...
![UK Consumer Shopping]()
November, 18 2013
/
Brand
Many high street retailers see e-commerce as a serious threat to their...
![Social Retail eCommerce Digital Shopper]()
November, 14 2013
/
Brand
Web
Social media is gradually becoming the top choice for brands wishing to have a...
![Augmented reality food and drink fmcg]()
November, 12 2013
/
Brand
Many marketers would agree that in order to keep earning high revenues in the...
![Women Consumer Drink Food FMCG]()
November, 8 2013
/
Brand
Fierce competition and the continuing fragmentation of the beverage market is...
![Outdoor Out of Home Advertising]()
November, 5 2013
/
Brand
There has been a revised forecast for UK advertising spend in 2013 and 2014....
![Augmented reality food and drink fmcg]()
November, 1 2013
/
Brand
The fast-moving consumer goods (FMCG) sector held the highest share of global...
![Multichannel Advertising eCommerce]()
October, 28 2013
/
Brand
TV remained the preferred advertising medium during the second quarter of this...
![kids mobile channel advertising content]()
October, 2 2013
/
Brand
Although online advertising has progressed in recent years, it still seems that...
![Automotive carshop car sales]()
September, 30 2013
/
Brand
It was quite interesting to discover that car manufacturers have been among the...
![Traveller brand travel tourism]()
September, 27 2013
/
Brand
I read an interesting article recently which revealed that...
![Mobile App Data Security]()
September, 26 2013
/
Brand
Online privacy appears to be a huge concern among students across the UK and...
![Beach Body Marketing Trends]()
September, 25 2013
/
Brand
I read this week that despite women's strong spending power and their...
![mobile video Social Media Influencer]()
September, 24 2013
/
Brand
I recently came across a report from Nielsen establishing that word-of-mouth...
![AUK Iridium Insights Brand]()
September, 17 2013
/
Brand
Today's digital world offers health and science organisations plenty of...
![Integrated online retail channels ecommerce]()
September, 16 2013
/
Brand
Consumers and retailers broadly differ in their opinions when it comes to the...
![AUK Brand CVG Magazine]()
September, 13 2013
/
Brand
Digital
I came across a recent report from MediaBrix, an advertising and services...
![Digital TV Advertising Media Channel]()
September, 5 2013
/
Brand
It didn't come as a surprise to find that TV is still the advertising medium...
![Christmas retail advertising]()
September, 4 2013
/
Brand
I came across the results of a new study from eBay, showing that consumers...
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September, 3 2013
/
Brand
One rarely comes across marketing data related to universities, so the...
![.Net Magazine brand launch]()
September, 2 2013
/
Brand
For the third year in a row, cancer drugs remained the most advertised...
![Young people millennial tea drinker consumer]()
August, 28 2013
/
Brand
Traditional tea remains a popular beverage amongst Brits, yet it has seen a...
![Construction marketing]()
August, 27 2013
/
Brand
Judging by the latest 'State of the Industry' report from management...
![Public Sector health worker audience wellness consumer]()
August, 16 2013
/
Brand
Experience in marketing and technology skills are the two most crucial...
![Supermarket Brands Integrated Advertising]()
August, 15 2013
/
Brand
British shoppers' patience for standing in queues in physical stores lasts only...
![mum marketing audience]()
August, 14 2013
/
Brand
Health regulators in the UK are planning to tighten control over firms'...
![Data Marketing CRM]()
August, 13 2013
/
Brand
Top management expert TagMan have revealed that while 59% of digital and...
![Professional services marketing online digital strategy]()
August, 12 2013
/
Brand
Global brands' spending on advertising has seen humble growth so far this year,...
![UK Consumer Shopping]()
August, 8 2013
/
Brand
July was a very successful month for UK retailers, bringing days of unbroken...
![Supermarket branding]()
August, 7 2013
/
Brand
A new study by Nielsen's research into global consumer shopping behaviour this...
![TV channel consumer media]()
August, 6 2013
/
Brand
Nielsen's Global Adview Pulse survey looked at the volume of investments...
![European Consumer Advertising]()
July, 29 2013
/
Brand
All regions but Europe saw a rise in advertising expenditure in the first three...
![Travel tourism holiday]()
July, 26 2013
/
Brand
Online hotel deals provider Hotels.com recently revealed that 22% of Britons...
![Social Retail eCommerce Digital Shopper]()
July, 23 2013
/
Brand
The latest report from British Retail Consortium (BRC) shows that high street...
![Supermarket FMCG Consumer]()
July, 17 2013
/
Brand
It might sound hard to believe, but recent findings suggest that promotions in...
![ecommerce shopper retail marketiong mobile app]()
July, 15 2013
/
Brand
I recently came across some findings from a survey commissioned by...
![Outdoor Out of Home Advertising]()
July, 11 2013
/
Brand
The UK advertising market has maintained adequate growth in the first quarter...
![Health wellbeing product consumer marketing]()
July, 10 2013
/
Brand
Results of a recent study from price comparison provider Become Europe,...
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June, 19 2013
/
Brand
Creative
I read this week that starting from August, TV ratings in the UK will also...
![Food and drink social media channel instagram]()
April, 15 2013
/
Brand
Social
New research shows that in just six months, the largest 100 global brands were...
![Supermarket FMCG Consumer]()
April, 8 2013
/
Brand
UK retailers recorded flat sales volumes in the year to March, ending six...
![UK Shoppers Consumer trends]()
March, 27 2013
/
Brand
Consumers returned to the high street in February to find a wider variety of...
![Mobile Advertising Influencer]()
February, 27 2013
/
AUK News
Brand
The dust has settled on the bidding process for the new 4G network in the UK...
![Gen Z Consumer Audience]()
February, 26 2013
/
Brand
People aged between 18 and 23 have been found to be more likely to show their...
![Social Media Beauty Products Retail]()
February, 22 2013
/
Brand
A recent report from VoucherCodes.co.uk revealing that women are bigger fans of...
![Supermarket Brands Integrated Advertising]()
February, 7 2013
/
Brand
Retail sales in the UK achieved their biggest growth on a total basis since...
![Teen brand retail eCommerce]()
February, 4 2013
/
Brand
UK high-street retailers are becoming extremely downbeat on their future growth...
![Multichannel Integrated Advertising]()
January, 30 2013
/
Brand
UK businesses are forecast to raise their advertising spend by 3.1% to £17.2...
![Teachers Assurance appoint AgencyUK marketing]()
January, 3 2013
/
Brand
Mamas & Papas, the UK-based retailer and manufacturer of prams, pushchairs,...
![UK Consumer Brands]()
December, 24 2012
/
Brand
UK retail sales failed to impress in November, remaining unchanged when...
![Honda Automotive advertising]()
December, 12 2012
/
Brand
Top TV commercials that have been the most viewed on YouTube this year. This...
![AUK on greenwashing]()
December, 5 2012
/
Brand
Consumers across the globe are becoming more and more conscious of...
![Mum Shop Online Consumers]()
December, 4 2012
/
Brand
Recent research from Asda has found that, despite concerns about shrinking...
![Rex Resorts Tourism Brand AUK]()
November, 28 2012
/
Brand
With Christmas approaching, brands should do their best to charm consumers both...
![MicroSoft Campaign Advertising]()
November, 23 2012
/
Brand
Fans of J R R Tolkien's novels 'The Hobbit' and 'The Lord of the Rings' across...
![Mum Shop Online Consumers]()
November, 21 2012
/
Brand
Creative
Retailers consider the period leading up to Christmas to be of critical...
![UK Consumer Shopping]()
November, 9 2012
/
Brand
UK retail sales saw their smallest increase in October for nearly a year, with...
![TV Advertising Spend]()
November, 6 2012
/
Brand
How would you describe the typical modern woman in the UK? See if you've...
![Outdoor Out of Home Advertising]()
November, 1 2012
/
Brand
Outdoor advertising seems to have been the undisputed winner in the marketing...
![Male Shopper Consumers eCommerce]()
October, 26 2012
/
Brand
Retailers are increasingly getting into manufacturing by offering own-label...
![Web analytics tracking gender]()
October, 22 2012
/
Brand
Ariel, the laundry detergent line of consumer packaged goods giant Procter...
![Vodka brand campaign]()
October, 16 2012
/
Brand
First Drinks is looking to engage "authenticity-seeking drinkers" through a...
![Guinness Advertising Campaign]()
October, 9 2012
/
Brand
Creative
Guinness Europe has found an innovative way to reward beer lovers for drinking...
![Consumer Branding]()
October, 1 2012
/
Brand
E-commerce keeps enjoying strong momentum, with sales of all types of products...
![Versace Retail Brand]()
September, 27 2012
/
Brand
Italian fashion company Versace has chosen its own way to address consumers'...
![Brand Benneton Youth Consumer Targeting]()
September, 24 2012
/
Brand
United Colours of Benetton is coming out with a new campaign aimed at...
![European Consumer Advertising]()
September, 13 2012
/
Brand
The mobile wallet application, one of the most anticipated projects in the...
![Junk food advertising campaign]()
September, 10 2012
/
Brand
Dr Hilary Cass, president of the Royal College of Paediatrics and Child Health,...
![Sport marketing olumpics advertising]()
August, 31 2012
/
Brand
Many retailers, especially those on London's high streets, were hoping that the...
![Cosmetic Surgery Retouching Model Designs]()
August, 23 2012
/
Brand
Creative
The health scare triggered by the PIP breast implants scandal has prompted...
![eCommerce AUK Web]()
![Drink Smirnoff Vodka brand]()
August, 10 2012
/
Brand
Smirnoff, the vodka brand owned by UK alcoholic drinks producer Diageo,...
![Marketing executive team]()
August, 7 2012
/
Brand
Thanks in part to the London Olympics, this year will be a good one for global...
![UK Car Brands]()
July, 30 2012
/
Brand
Reliability is a key factor for UK consumers when they decide what car they...
![Mobile Search engine optimisation]()
July, 27 2012
/
Brand
While UK consumers enjoy the convenience and simplicity of shopping online and...
![Integrated online retail channels ecommerce]()
July, 24 2012
/
Brand
UK consumers are still on the lookout for the best deal, which has helped...
![Global Advertising Financial Service FS Advertising Media]()
July, 20 2012
/
Brand
According to a new survey I came across today, UK marketers seem to be...
![Teen brand retail eCommerce]()
July, 19 2012
/
Brand
UK retailers, especially those trading with clothes and footwear, should be...
![UK Consumer Brands]()
July, 17 2012
/
Brand
Digital
Web
Most marketing folk are well aware that consumer habits are changing in line...
![Advertising AgencyUK Global Launch]()
July, 13 2012
/
Brand
There have been a number of reports recently with an overall optimistic tone,...
![Casino Gaming Slots Brand Online]()
July, 12 2012
/
AUK News
Brand
Creative
InterCasino, one of the pioneers of online casino gaming, has appointed UK...
![Mums Consumer]()
/
Brand
Although it may seem more appropriate to be thinking about the summer holidays...
![Baby boomer consumer generation]()
July, 6 2012
/
Brand
The Baby Boom generation, people aged between 47 and 65, may not be as tech...
![Augmented reality advertising media]()
![Mum Shop Online Consumers]()
July, 2 2012
/
Brand
Creative
Social
Giving birth marks a turning point in a woman's life: priorities undergo a...
![Global Advertising Financial Service FS Advertising Media]()
/
Brand
Mobile banking is slowly but surely gathering pace in most European countries,...
![eBay Shopping Retail Consumer eCommerce Web]()
June, 29 2012
/
Brand
Creative
Digital
If you happen to be a salesperson, marketer or ad agency with serious...
![UK Consumer Shopping]()
June, 28 2012
/
Brand
Earlier this month the KPMG-BRC Retail Sales Monitor delivered good news,...
![Food brands creative]()
June, 27 2012
/
Brand
Digital
Web
Multi-channel integration is not a new idea and most marketers are well aware...
![Women Consumer Drink Food FMCG]()
June, 26 2012
/
Brand
Creative
Women have long ceased to follow blindly where men choose to lead. It has taken...
![Outdoor Out of Home Advertising]()
June, 21 2012
/
Brand
Digital
Advertising budgets in the UK have seen a slight growth of 1% year-on-year, a...
![Integrated online retail channels ecommerce]()
June, 20 2012
/
Brand
Come 2013, global revenues from online retail sales will cross the $1trn...
![European Consumer Advertising]()
June, 18 2012
/
Brand
Last year was not an easy one for Europe, what with the eurozone sovereign debt...
![Supermarket FMCG Consumer]()
June, 14 2012
/
Brand
The economic headwinds blowing across Europe have largely suppressed the...
![Teen brand retail eCommerce]()
June, 12 2012
/
Brand
In contrast to rain-soaked April, May arrived in Britain with sunshine in tow...
![AgencyUK consumer brand]()
June, 8 2012
/
Brand
The four biggest supermarkets in the UK have faced accusations for misleading...
![Sport marketing olumpics advertising]()
June, 7 2012
/
Brand
With the Jubilee now behind us, many marketing folk still have high...
![Food brands creative]()
May, 29 2012
/
Brand
Sustainability is turning into a major concern for brand owners, who are...
![Automotive carshop car sales]()
/
Brand
At a time when we are bombarded with doom and gloom about the double-dip...
![UK Shoppers Consumer trends]()
May, 28 2012
/
Brand
Supermarket chains are continuing to deal with a lot of pressure. On the one...
![Home Shopping eCommerce Website]()
May, 24 2012
/
Brand
With e-commerce now firmly established as a favourite way of shopping for many...
![UK Consumer Brands]()
May, 18 2012
/
Brand
Digital
Web
If you had a time machine and could leap forward to 2014, what do you think the...
![Augmented reality advertising media]()
May, 16 2012
/
Brand
Digital
Marketing is a field in which change happens fast and those who fail to adapt...
![IKEA Retail experience agency brand]()
May, 4 2012
/
Brand
What customers want has always been a major concern for both brands and...
![AgencyUK consumer brand]()
May, 3 2012
/
Brand
With Morrison's falling profits news debated on the BBC this morning. Rarely...
![Integrated tech media converge cars gaming mobile]()
April, 25 2012
/
Brand
Digital
While car brands try to attract customers with a wide variety of...
![Global Advertising Financial Service FS Advertising Media]()
April, 23 2012
/
Brand
According to the latest Warc Global Marketing Index, marketing budgets are on...
![Teachers Assurance appoint AgencyUK marketing]()
![Consumer Branding]()
April, 11 2012
/
Brand
Retailers in the UK might be well aware of the importance of e-commerce but...
![motor insurance brand]()
March, 27 2012
/
AUK News
Brand
Motaquote and TomTom have launched the latest and most radical Motor Insurance...
![Food brands creative]()
March, 19 2012
/
Brand
With today's consumers being more savvy than ever and the market competition...
![Consumer behavioural economics]()
March, 14 2012
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Brand
Creative
Have you ever thought about what motivates a consumer to buy a certain brand...
![AgencyUK consumer brand]()
March, 12 2012
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Brand
British consumers have a tradition of supporting and preferring domestic...
![TV Advertising Spend]()
March, 8 2012
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Brand
Digital advertising may be occupying the thoughts of marketers but don't be in...
![Integrated online retail channels ecommerce]()
March, 7 2012
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Brand
Web
Understanding how consumers think is among the key factors for successful...
![Sustainable brands top consumer choice]()
March, 5 2012
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Brand
Despite the economic difficulties, UK consumers are not willing to compromise...
![Social Media Marketing]()
February, 29 2012
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Brand
Social
This morning I came across an interesting article on how consumers' perception...
![Men working in office]()
February, 28 2012
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Brand
Despite many companies facing financial constraints and fierce competition, to...
![UK Car Brands]()
February, 26 2012
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Brand
2012 starts with good news for the British production industry. According to...
![Outdoor Out of Home Advertising]()
February, 9 2012
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Brand
According to figures from the Outdoor Media Centre (OMC) published this week,...
![Multichannel Advertising eCommerce]()
February, 8 2012
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Brand
Hardly ever has competition between brands been more intense than it is now, as...
![Global Advertising Financial Service FS Advertising Media]()
January, 31 2012
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Brand
UK consumers seem uncertain in their attitude towards banks and the services...
![Supermarket Brands Integrated Advertising]()
January, 27 2012
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Brand
UK retailers have had a bit of a rough time lately so the latest news will come...
![UK Consumer Brands]()
January, 24 2012
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Brand
According to a new report from YouGov, Google and Amazon are the best-rated...
![Teen brand retail eCommerce]()
January, 20 2012
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Brand
The results from a new survey, carried out by the Institute of Practitioners in...
![Male Shopper Consumers eCommerce]()
January, 16 2012
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Brand
New research re-enforces the validity of the Pareto Principal during the...
![eCommerce AgencyUK launch]()
January, 12 2012
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Brand
Creative
A number of recent surveys have maintained that UK consumers are increasingly...
![Marketing executive team]()
January, 10 2012
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Brand
Are you all geared up for the new year ahead? According to a new survey, most...
![AgencyUK consumer brand]()
January, 5 2012
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Brand
Consumers and marketers alike might find the following piece of news equally...
![Sustainable brands top consumer choice]()
December, 20 2011
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Brand
Most people would think that in times of a crisis, consumers would only look...
![Mum Shop Online Consumers]()
December, 16 2011
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Brand
Web
According to a survey from comScore, UK mums are among the most enthusiastic...
![Christmas Shopping Harrods]()
December, 15 2011
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Brand
This being a crucial time of the year for us marketing folk, I could not help...
![Brand Santa Christmas consumer]()
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Brand
Ahead of the Christmas season our planning and creative teams seem to have...
![eBay Shopping Retail Consumer eCommerce Web]()
December, 6 2011
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Brand
Web
Contrary to the common tendency of brands moving online, the online auction and...
![AgencyUK Principality Campaign]()
December, 1 2011
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AUK News
Brand
Principality, the leading Welsh building society has undertaken an ambitious...
![Teen brand retail eCommerce]()
November, 30 2011
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Brand
An emerging phenomenon in UK consumer habits, according to a survey from...
![Automotive Car Brands]()
November, 28 2011
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Brand
The survey, by Fleet News FN50, asks respondents to identify the most reliable...
![Supermarket branding]()
November, 22 2011
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Brand
The latest survey from the grocery industry analysts IGD has re-affirmed that...
![Multichannel Integrated Advertising]()
November, 21 2011
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Brand
Digital
Social
According to a new survey almost half of the consumers in the UK, the US,...
![Multichannel Advertising eCommerce]()
November, 18 2011
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Brand
Creative
Digital
Social
A new report out this morning describes a new phenomenon in UK consumer habits,...
![Faberge Luxury Brand Advertising Goods]()
November, 14 2011
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Brand
Creative
Luxury jewellery manufacturer Faberge is launching its first ever advertising...
![UK Consumer Shopping]()
November, 10 2011
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Brand
The list, the rush, the panic shoving and buying, the last minute promotions...
![Male Shopper Consumers eCommerce]()
November, 3 2011
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Brand
Creative
I came across an interesting survey, which may overthrow the previously held...
![Consumer Branding]()
October, 31 2011
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Brand
UK brands are quite obviously active advertisers and employ various integrated...
![Branding Human Brain Consumer]()
October, 28 2011
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Brand
Digital
A recent article on the Marketing Week website today claims that the...
![Electric Car Brands]()
October, 25 2011
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Brand
A new study into the future of automobile production by Marketing Weekly claims...
![UK Shoppers Consumer trends]()
October, 21 2011
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Brand
Numerous reports in the media are leading on the assumption that, considering...
![Supermarket branding]()
October, 20 2011
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Brand
Following the recent stats around FMCG being the biggest advertising spender...
![Sex sells marketing advertising]()
October, 14 2011
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Brand
Creative
In a society where career aspirations are driven by glamour modelling and an...
![Consumer reviews]()
October, 13 2011
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Brand
Social
Web
Given we spend so much of our time optimising the customer journey to...
![AUK on branding chemistry for consumer interaction]()
October, 11 2011
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Brand
Creative
In a world where big ideas are deemed less important than a 0.1% increase in...
![Automotive carshop car sales]()
October, 10 2011
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Brand
Web
Saw some interesting research this morning which raises some questions around...
![Teen brand retail eCommerce]()
October, 5 2011
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Brand
There’s been an interesting announcement by Unilever chairman Amanda Sourry...
![AUK Teen Audience]()
September, 30 2011
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Brand
I just received the latest research from Oracle that shows that price is the...
![AgencyUK on parent trends to Facebook ads]()
September, 29 2011
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Brand
Social
In Marketing week today research has shown that companies are failing to agree...
![eCommerce AgencyUK launch]()
September, 28 2011
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Brand
Web
We've recently been doing a considerable amount of brand and advertising...
![Union Jack Crumpled]()
August, 12 2011
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AUK News
Brand
As a nation Britain has suffered from brand decay, largely around football,...
![Nike branding swoosh]()
July, 5 2011
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AUK News
Brand
I recently watched a fascinating presentation on Open Data, by Nike VP of...
![AUK Advertising]()
January, 7 2011
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AUK News
Brand
Creative
We’re in the midst of man bird pig flu panic. We all ignored the letters from...
![AUK Brand CVG Magazine]()
August, 6 2010
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AUK News
Brand
Digital
Future, the special-interest media group, today reports continued growth for...
![AgencyUK consumer brand]()
July, 9 2010
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AUK News
Brand
Creative
I remember having a telephone interview with a journalist from The Times a few...
![AgencyUK launch BSM summer campaign]()
![Future Publishing Sony Channel FirstCast]()
![AgencyUK Launch Glutafin wheat free bread]()
March, 15 2010
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AUK News
Brand
Glutafin, one of the leading providers of prescription-only gluten-free food...
![eCommerce AUK Web]()
March, 4 2010
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AUK News
Brand
Creative
Before the rise of the digital aisle, we’d thumb through records or books in...
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January, 26 2010
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AUK News
Brand
BSM, the largest and most established driving school in the UK, is launching...
![AgencyUK Fiat 500m Launch]()
October, 27 2009
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AUK News
Brand
BSM, the largest and most established driving school in the UK, is launching...
![AUK brand proposition]()
October, 22 2009
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AUK News
Brand
Siemens Gigaset, the European market leader in cordless phones, has appointed...
![AUK on greenwashing]()
October, 14 2009
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AUK News
Brand
Do companies who market themselves with ethically labelled products do what...
![Branding globally small planet]()
September, 21 2009
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AUK News
Brand
Whilst chatting with my cousin in India via Facebook, it struck me how...
![AUK Launch RK brand globally]()
September, 9 2009
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AUK News
Brand
Creative
Web
RK Accountancy has today officially unveiled their new brand refresh. The 6...
![AUK Teen Audience]()
August, 28 2009
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AUK News
Brand
In a week when record numbers of teenagers are biting their nails anticipating...
![AUK Advertising shirt platform]()
August, 13 2009
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Brand
Here’s a unique way to advertise, I Wear Your Shirt.
There’s no doubt...
![Women driving car]()
July, 8 2009
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AUK News
Brand
Digital
BSM, the largest and most established driving school in the UK, is driving into...
![London Recruitment Brand AUK]()
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April, 16 2009
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AUK News
Brand
RK Supply Chain (RKSC), one of the leading global supply chain recruiters have...
![Men working in office]()
![Traveller brand travel tourism]()
April, 8 2009
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AUK News
Brand
Travel and tourism companies are faced with tight budgets and tough decisions...
![Marketer Branding Agency AUK Strategy]()
November, 5 2008
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AUK News
Brand
In the current climate, says Sammy Mansourpour co-founder of AgencyUK,...
![Berkeley Scott appoint AUK]()
October, 15 2008
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AUK News
Brand
Leading brand and response company AgencyUK has relaunched BerkeleyScott, the...
