One25
Helping One25 drive donations and amplify the South West’s under-supported voices.
After hearing about the important work they do, One25 was unanimously chosen.
One25 is a crucial lifeline for some of the South West’s most under-supported women.
Every year, AgencyUK gives 37.5 hours of pro bono time to a cause voted for by our teams.
Vital help for unheard voices.
As a largely self-funded charity with little government support, One25 lacked the resources required for the work they were doing.
A 2011 appearance on The Secret Millionaire brought a welcome surge of donations and visibility, but sustaining momentum had been hard ever since.
The very nature of the work makes this harder still. With such a sensitive cause, the typical charity playbook of testimonials, press and promotion isn’t as readily open to you.
This makes online visibility even more important than usual. One25 had almost none.
With limited resources and every penny going straight into their work, it was was clear that what we did for One25 had to keep working long into the future with minimal ongoing cost or upkeep.
Support that’s built to last.
The answer was their website.
We ran a full audit and turned it into a clear roadmap – the foundations and guidelines we’d lay out, and the priorities One25 could easily build on into the future.
Our work included internal linking, schema, sharper metadata and a content structure designed to be found, plus a new donation page readied for launch.
We then ran a four-hour training session showing the One25 team around the site to ensure they could confidently carry the work forward themselves.
“Thanks to your advice and creative work, we’ll be able to share women’s experiences more widely and amplify their voices, which are so often unheard. A huge thank you from our team to yours!”
