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AUK News Brand Creative Digital Social Web
UK Consumer Shopping
June, 4 2013 / Digital

10% Of Retail Sales Took Place Online In April

Some 10% of retail sales in April were conducted on the web, as many Britons...
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Multichannel Integrated Advertising
March, 14 2013 / Web

18% Of Companies Fail To Differentiate Between Mobile And Desktop Users

Nearly one fifth (18%) of businesses are not capable of identifying the...
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Mobile ecommerce security
September, 10 2013 / Digital Web

20% Of Brits Shop Online More Than In-Store

It won't come as much of a surprise to reveal that the popularity of e-commerce...
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Mobile Commerce ecommerce app
July, 22 2013 / Digital

22% Of Companies Yet To Jump On The Mobile Bandwagon

22% of companies across the UK have taken no measures to build their presence...
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Trustpilot Social Media Sentiment
April, 12 2013 / Digital

24% Of Britons Find It Hard To Identify Pirate Sites

According to a new survey, more than two in 10 adults in the UK are not capable...
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Natwest banking brand
January, 3 2014 / Brand

24% Of UK Consumers Say Brands Don’t Listen To Them

Just 24% of UK consumers agree that brands listen to what they say on social...
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Hotel marketing local search
July, 18 2013 / Digital

25% Of Hotel-Related Searches Come From Mobile

A recent report from SEO and PPC consulting and technology specialist...
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Millennial mobile social app
July, 8 2013 / Digital

25% Of Mobile Users Online For Over 6 Hours A Day

We are already aware of the increasing impact of mobile technology on...
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Facebook social media content
May, 1 2013 / Social

2m Britons Leave Facebook In Six Months

It seems that some two million Britons have decided to take a long break from...
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Mobile App Data Security
April, 19 2013 / Social

32% Of Britons Doubt Social Networks’ Data Protection Abilities

Social media platforms are those organisations that Britons tend to trust the...
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Mobile Commerce ecommerce app
November, 7 2013 / Digital

32% Of UK Top Travel Brands Still Not Marketing Across Mobile Channels

The latest report from the Internet Advertising Bureau UK (IAB), has stated...
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Men working in office
April, 30 2014 / Web

36% Of British Advertisers Have No Mobile-Optimised Websites

Over a third (36%) of the 100 leading British advertising brands (in terms of...
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Instagram social media channel
October, 29 2013 / Social

40% Of Instagram’s 1,000 Most Shared Videos Are From Brands

Today, more and more brands are using online video as part of their marketing...
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Mobile ecommerce security
April, 18 2014 / Digital

41% Of Britons Happy To Buy Online

E-commerce is rapidly growing in the UK as users are becoming more happy to...
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Mobile ecommerce security
July, 8 2014 / Digital

44% Of Britons Shop On Mobile Devices

Mobile shopping is becoming more popular among consumers in the UK and 44% use...
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AUK on Gaming Brands
August, 30 2013 / Digital

44% Of Connected Brits Play Online Games

I knew online gaming was popular, but it was still a surprise to find out that...
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Mobile Search engine optimisation
May, 8 2014 / Digital

4G Encourages Users To Shop From Their Smartphone

Over two thirds of 4G users feel that faster access to the Internet increases...
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Integrated online retail channels ecommerce
December, 17 2013 / Digital

53% Of Travel Marketers Lack Multilingual Online Strategy

The Internet is a vital hub for people planning their holiday. But according to...
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Twitter social commerce
February, 24 2014 / Social

56% Of UK SME’s Using Twitter To Drive Traffic

For small and medium-size enterprises (SMEs) in the UK and Ireland, Twitter is...
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Twitter Brand Advertising
March, 24 2014 / Social

56% Of Users Are Influenced By Twitter Content

Twitter is more than a micro-blogging site for sending and reading tweets - it...
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Old Consumer Online Baby boomer
December, 20 2013 / Brand Digital

58% Of UK Silver Surfers Shop Online

A whopping 58% of people aged 66-88 shop online, which is just one percentage...
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Mobile Search engine optimisation
October, 8 2013 / Web

58% Of UK’s Top Advertisers Have Mobile-Friendly Websites

According to research from the Internet Advertising Bureau UK (IAB) I came...
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mobile video Social Media Influencer
July, 4 2014 / Brand Digital

61% Of Companies Increase Analytics Budget, But Skills Gap Remains An Issue

According to the latest Measurement and Analytics Report by Econsultancy and...
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Mobile App Data Security
March, 1 2013 / Digital Web

63% of Consumers Reluctant To Share Personal Data With Apps

A report from global trade association MEF, carried out in partnership with On...
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Customer Experience UX UI
April, 11 2013 / Digital

64% of Tech-Savvy UK Online Shoppers Complain Of Bad Customers Service

More than six in 10 online shoppers in the UK are not satisfied with the...
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Men working in office
January, 12 2015 / Digital

66% of Marketers to Invest more in Tech in 2015

Around two-thirds of marketers questioned in a survey by Marketing Land said...
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Data marketing Kindle and Amazon
February, 20 2014 / Digital

A Great Tablet Experience Has A Positive Effect On Brand Perception

Receiving a good shopping experience on tablets is starting to have an effect...
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Multichannel Integrated Advertising
May, 9 2014 / Digital

Advertisers Relocate Budgets From TV To Digital Video

Most brand marketers and advertising agency executives expect original digital...
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Twitter social commerce
December, 24 2014 / Digital

After TV Sets, Users Prefer To Watch On Tablets – Not Desktop

New research from IpsosMediaCT for Thinkbox has found that tablets (for example...
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Bristol temple quarter enterprise zone advertising
February, 21 2013 / AUK News

AgencyUK appointed to launch inward investment service by Bristol and Bath

The Bristol and Bath Inward Investment Service, a partnership between Bristol,...
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People receiving reward
November, 20 2013 / AUK News

AgencyUK Dominate 2013 Marketing Industry Awards

Bath based Planning, Creative, Technology and Media firm AgencyUK have...
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Slimsticks slimming brand
September, 25 2013 / AUK News

AgencyUK Help Slimming Brand Swell Sales Through Boots Retailers

Slimsticks, a natural weight loss aid has enjoyed a dramatic rise in sales...
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AUK Drum Interview
April, 11 2013 / AUK News

AgencyUK Ranked a Top 100 UK Design Agency by The Drum

Bath based integrated marketing firm AgencyUK have been listed in The Drum...
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Awards AgencyUK Winners
March, 6 2013 / AUK News

AgencyUK shortlisted for two SPARKies Awards

The team at AgencyUK have been shortlisted in two categories at the upcoming...
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Website Eye tracking research UX UI
April, 1 2014 / Web

AgencyUK Tech Team: Parallax Scrolling Websites

Our Tech Team here at AgencyUK have a lot to say about technology. This post is...
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Mobile ecommerce security
January, 15 2013 / Digital Web

Almost 25% Of Britons Use Mobiles To Compare Prices While In-Store

Nearly a 25% of UK consumers turned to their mobile devices while shopping...
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June, 27 2014 / Web

Anonymous Apps The Latest Craze

Anonymous apps are gaining in popularity, attracting the attention of children...
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March, 30 2015 / Web

App Revenues In The UK Increase Dramatically

The revenue generated from apps in the UK is growing faster than downloads,...
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Automotive carshop car sales
September, 30 2013 / Brand

Auto Brands Among Biggest Mobile Ad Spenders

It was quite interesting to discover that car manufacturers have been among the...
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Automotive Car Brands
November, 4 2014 / Digital

Automotive Brands Embracing Mobile

A number of top automotive brands - including Audi, Volkswagen and Peugeot -...
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Sammy and Amy
February, 19 2014 / AUK News

Bath Uni Interview: Amy Stobie On Getting A Career in Advertising

A: We set up the business six years ago, myself and my husband and business...
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Women Consumer Drink Food FMCG
November, 8 2013 / Brand

Beverage Brands Yet To Reach Today’s Consumer

Fierce competition and the continuing fragmentation of the beverage market is...
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ecommerce website consumer spending
August, 12 2014 / Digital

Beyond CRM & Onto Marketing Automation

Marketing professionals constantly have to deal with new developments within...
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Social Retail eCommerce Digital Shopper
November, 14 2013 / Brand Web

Brand Websites Preferred Hub For Entering Competitions

Social media is gradually becoming the top choice for brands wishing to have a...
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Multichannel Integrated Advertising
September, 18 2014 / Digital

Brands Double Investment In Programmatic Platforms

A new survey by the World Federation of Advertisers (WFA) has revealed that the...
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Retail mobile digital app
April, 4 2014 / Brand

Brands Should Improve Privacy Policies As Consumers Become More Willing To Share Data

Companies seeking to reach more customers should install robust data privacy...
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YouTube Desktop Social Channel
May, 22 2014 / Social

Brands Should Partner With YouTube Creators To Connect With Younger Generation

YouTube is the favourite brand of young Britons aged 18 to 24 and has been at...
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ecommerce shopper retail marketiong mobile app
March, 4 2013 / Digital

Bringing Digital Technology In-Store Is One Of E-Retailers’ 2013 Priorities

Expanding sales power in Europe, bringing digital technology in-store and...
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UK Digital Social Engagement
March, 5 2013 / Digital

Briton Is Most Digitally Engaged Nation In Europe

Believe it or not, our country is a champion in terms of time spent online and...
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Social Media channel advertising users
April, 22 2013 / Social

Britons Dedicate 13 Minutes Every Hour Online To Social Media

Britons use 13 minutes out of every hour spent on the web for social networking...
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UK Shoppers Consumer trends
October, 10 2013 / Digital

Britons Yet To Embrace Mobile Wallet Technology

Mobile payment technologies are yet to win the hearts of British consumers,...
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AgencyUK Fiat 500m Launch
March, 20 2013 / AUK News

BSM.co.uk goes mobile with AgencyUK

BSM has launched a new mobile optimised website www.bsm.co.uk for pupils and...
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Mobile Commerce ecommerce app
June, 23 2014 / Digital

Businesses Rushing To Keep Up With Mobile Data

Mobile devices are being used for more and more everyday activities, creating a...
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Contactless Payments, eCommerce, Online Shopping, Consumer
April, 24 2014 / Brand

Click & Collect Poised For Solid Growth

There will be twice as many online shoppers in the UK making use of click &...
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Grey market tech mobile app old people
June, 4 2014 / Brand

Common Problems Encountered When Marketing To The Over 50’s

Marketers tend to make a number of mistakes when trying to target the so-called...
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Mobile ecommerce security
April, 14 2014 / Digital

Consumers Increasingly Using Their Mobile Devices In-Store

People from around the world are increasingly turning to their mobile devices...
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Microsoft Technology Channel Digital Applications
March, 22 2013 / Digital

Consumers Like Mobile Apps More Than Mobile Sites

Companies often wonder what will be better for their businesses - creating...
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eCommerce AUK Web
May, 14 2013 / Social

Consumers Still Wary Of Retailers Operating On Social Media Sites

Consumers are increasingly reaching out to brands via social channels and...
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Website Eye tracking research UX UI
December, 4 2014 / Digital

Creating A Tech-Life Balance

A recent survey by Crucial asked 1,000 individuals in America aged between 18...
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Men working in office
June, 19 2014 / AUK News

Creative And Tech Open For Business In The South West, Now Home To The UK’s No.1 Independent Agency

Bristol, Bath and the South West of England is famed for its creativity,...
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Men working in office
July, 4 2014 / Web

Custom Multiple Input Form for Gravity Fields

We recently undertook a new challenge in customising the excellent Gravity Form...
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Multichannel Advertising eCommerce
December, 10 2013 / Digital

Cyber Monday 2013 Named Busiest Ever Online Shopping Day

Experian's latest report into the state of online shopping on Cyber Monday,...
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Website Eye tracking research UX UI
December, 19 2014 / Web

Desktop To Be Replaced By Mobile As Top Search Device For 2015

It has recently been found that desktop computers are highly likely to be...
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March, 4 2015 / Creative Web

Digital Design & The Digital Canvas

by Matt Griffin, Front End Developer/Digital Designer at The Agency Digital...
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Digital Media Agency User Experience
January, 17 2013 / Digital

Digital Marketing Predictions For The Year Ahead

A recent prediction from the chief executive of the Internet Advertising Bureau...
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AUK Advertising
December, 19 2013 / Digital

Digital Marketing Technologies Tipped To Trend In 2014

With the continued rapid growth of digital communications channels in mind,...
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Man
October, 8 2013 / AUK News

Do You Have App Fever? Oli Ward Featured By Insider Magazine

Company exec “We need an app!” Marketing exec “Okay. But, what's it...
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Mobile Advertising Influencer
February, 27 2013 / AUK News Brand

Does 4G free brand advertising? | Brand Republic Feature

The dust has settled on the bidding process for the new 4G network in the UK...
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motor insurance brand
March, 20 2014 / AUK News

Drivology steers towards the future of car insurance with AgencyUK

A new telematics car insurance service, Drivology, has been officially...
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Team receiving reward
November, 28 2013 / AUK News

Drum Magazine Interview: Why size doesn’t matter to AgencyUK’s founder Saman Mansourpour

Last week AgencyUK from Bath scooped an impressive four MiAwards in Manchester,...
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Christmas Online Retail eCommerce Consumer
January, 10 2013 / Digital

E-Commerce And Last-Minute Shoppers Save Retail In December

UK retail sales displayed a decent growth in the last month of 2012, fuelled by...
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Christmas Online Consumer Retail
November, 13 2013 / Digital

E-Commerce Spending Predicted To Pass £10Bn This December

It will be interesting to see whether Interactive Media In Retail Group (IMRG)...
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Male Shopper Consumers eCommerce
February, 15 2013 / Digital

E-Commerce To Capture A Third Of UK Retail Market By 2022

E-commerce continues to gain traction in the UK and currently the segment...
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eCommerce AUK Web
January, 22 2013 / Digital

E-Commerce To Witness 12% Growth This Year

According to the new report from IMRG and Capgemini, sales generated via online...
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ecommerce shopper retail marketiong mobile app
January, 8 2014 / Digital

E-mail, Reviews And Apps Most Helpful Digital Tools For Shoppers

E-mails from brands and retailers, along with product reviews and shopping...
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ecommerce website consumer spending
July, 7 2014 / Digital

E-tail Sales In UK To Rise 16% In 2018

Marketing and media research group eMarketer has estimated that electronic...
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eBay Shopping Retail Consumer eCommerce Web
March, 6 2014 / Digital

eBay Report Sheds Light On Omni-Channel Behaviour Of UK Consumers

Roughly a third of UK consumers research products in-store before making a...
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Social Retail eCommerce Digital Shopper
May, 24 2013 / Digital

Embracing Digital Is Key To Success, Research Finds

'High digital performers', or brands that are embracing mobile and online...
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European Consumer Advertising
October, 15 2014 / Digital

European Commission Approves Facebook Acquisition Of WhatsApp

The European Commission has approved the acquisition of WhatsApp by social...
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Digital TV Advertising Media Channel
January, 14 2013 / Digital

Experian Reveals Top Digital Trends For 2013

If you still haven't thought about what 2013 will be bringing you in terms of...
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Experimental Marketing
January, 3 2018 / AUK News Web

Experimental marketing is probably cheaper than failing

At AgencyUK we've been flying the flag for experimentation and research with...
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World Cup FIFA Advertising Marketing
May, 27 2014 / Social Web

Facebook & Twitter Will Help Brands Make The Best Of The World Cup

Facebook and Twitter have released some hints that will help brands make the...
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Facebook social media content
November, 12 2014 / Social

Facebook News Feed Twice As Fast On New iOS

According to Facebook, the company has answered the call of consumers and made...
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ecommerce website consumer spending
January, 20 2015 / Web

Five Steps To Ensuring Your Website Enjoys Commercial Success

Nowadays, if a company does not have a website it means that they are at a...
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YouTube Desktop Social Channel
June, 26 2014 / Social

Five Tips For Managing Your Reputation On Social Networks

Various videos, tweets and other forms of online content are continuously going...
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Mobile Advertising Influencer
July, 29 2014 / Digital

Generation X & Millennials Almost Equally Tech Savvy

Millennials are not that far ahead of the previous generation in terms of...
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Gen Z Consumer Audience
August, 22 2014 / Brand

Generation Z: The Tech-Savvy Generation Of The Future

Generation Z are the newest consumers set to heavily influence the marketing...
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Data protection EU regulation
July, 25 2013 / Digital

Germany’s Chancellor Advocates For Stricter Data Protection Rules

The marketing industry will likely face tougher data protection laws following...
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Augmented reality food and drink fmcg
October, 17 2013 / Digital

Global Consumers Ready To Embrace Online Grocery Shopping

Online grocery shopping is already gaining momentum around the world, with a...
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ecommerce website consumer spending
July, 4 2013 / Digital

Global E-Commerce Sales To Hit $1.2Trn In 2013

I came across figures from insights provider eMarketer revealing that, by the...
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Global Advertising Financial Service FS Advertising Media
April, 3 2013 / Digital

Global Firms To Hike Digital Ad Spend By 14.6% In 2013

According to the latest report from GroupM, companies across the globe will...
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October, 23 2013 / Digital

Google And Facebook Suffer Drop In Visits Since 2012

According to a new study from Experian, Google UK is still the website accessed...
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Google offices
May, 19 2014 / Digital

Google Makes MCC Scripts Available For All AdWords Users

Google has made the scripts of its My Client Center (MCC) tool available to all...
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Google offices
October, 7 2013 / Digital

Google Unveils New Search Algorithm

I was recently reading an article about Google announcing its new algorithm...
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Google channel media ppc
August, 5 2013 / Social

Google+ Still Long Way To Go To Win Marketers Trust

Although many reports suggest that marketers have an increasing interest in...
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eCommerce AgencyUK launch
June, 27 2013 / Digital

Half Of Britons Now Use Mobile Devices For Shopping

Smartphones have become UK shoppers' top sales assistant, a trend that explains...
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Male Shopper Consumers eCommerce
May, 22 2014 / AUK News Brand Digital

Harnessing The Power Of The Digital Consumer

We live in a world where media is increasingly fragmented and brands have to...
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Health wellbeing product consumer marketing
July, 10 2013 / Brand

Health And Well-Being Products See 319% Rise

Results of a recent study from price comparison provider Become Europe,...
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UK Consumer Shopping
November, 18 2013 / Brand

High Street Retailers Urged To Embrace Technology To Win Consumers Hearts

Many high street retailers see e-commerce as a serious threat to their...
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Mobile ecommerce security
June, 17 2014 / Digital

How Can Brands Keep Up With The Increasing Use Of Mobile?

People are increasingly using their mobile devices to access the web, shop...
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Grey market tech mobile app old people
November, 23 2013 / Digital Web

How Charities Are Increasingly Using Mobile Technology

Blackbaud's recent report into the state of the not-for-profit industry shows...
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Multichannel Integrated Advertising
August, 9 2013 / Digital

How Digital Media Transforms Britons Living Room

The latest report from telecoms regulator Ofcom is full of surprising facts and...
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Retail mobile digital app
June, 15 2015 / Creative Web

How Has Big Data Really Influenced Marketing?

If you haven't heard of big data before, we are - quite frankly - shocked....
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Global Advertising Financial Service FS Advertising Media
October, 18 2013 / Social

How Networks Control Financial Advisers Social Media Use

Social media allows financial advisory firms to reach large audiences, but also...
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Social Retail eCommerce Digital Shopper
December, 5 2013 / Social

How Social Data Can Benefit Marketing Campaigns

The Internet has brought vast changes to the consumer landscape, triggering the...
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Social Media channel advertising users
February, 11 2014 / Social

How Well Do You Know Your Social Media Followers?

Social media has been with us for more than ten years (has it been that long...
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BBC iPlayer mobile app
June, 13 2014 / AUK News Web

Humans and Robots

You've heard of robots.txt - how about humans.txt? We look at the growing trend...
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Data Marketing CRM
February, 15 2013 / AUK News

I sold out to Big Data | Brand Republic Feature by Ian Young

There’s a lot of talk about ‘Big Data’, it’s certainly the 2013 buzz...
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July, 12 2013 / Digital

ICO Urges Google To Amend Privacy Policy Until 20 September

The Information Commissioner’s Office (ICO) has asked search giant Google to...
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Mobile Advertising Influencer
July, 30 2013 / Social Web

Influences For Search Engine Rankings

A recent report from SearchMetrics identifies the factors having the greatest...
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Big data analytics agency
July, 24 2013 / AUK News

Insider Magazine: Ask the Expert: Big data and mobile

Firstly, what does “Big Data” actually mean? Big Data is,...
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Multichannel Integrated Advertising
February, 18 2013 / Digital Web

Internet Use To Surge By 300% Over Next Five Years

Recently, I read an article in the International Business Times which stated...
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Mobile Commerce ecommerce app
February, 14 2013 / Digital

Just 16% of Marketers have a Mobile Strategy

Given the explosive growth of mobile technology and the positive impact it has...
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June, 26 2013 / Digital

Just 8% Of UK Top Retailers Have Tablet-Optimised Website

It seems that whilst UK retailers are rushing to optimise their websites for...
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ecommerce shopper retail marketiong mobile app
March, 26 2013 / Digital

Less Than 10% of UK Small Firms Have A Mobile Version Of Their Website

Nearly half of small businesses in the UK are already using different forms of...
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UK Advertising Tech Market
April, 23 2014 / Digital

Londoners Spend More Time & Cash Online Than Rest Of UK

Fresh figures from website customer tracker Qubit highlight Londoners' love of...
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Blogger blog writing content social strategy
May, 15 2013 / Digital

M-Commerce Apps Most Popular With UK Smartphone Users

I read this week a report from media and marketing researcher Arbitron, which...
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Wifi Mobile digital user experience
February, 18 2014 / Digital

M-Commerce Gains Popularity In The UK

New research published by Cheil Worldwide reveals that m-commerce is making...
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ecommerce shopper retail marketiong mobile app
June, 12 2013 / Digital

M-Retail Zooms 5,000% In Just Three Years

According to new research published this week, m-commerce sales have ballooned...
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Digital TV Advertising Media Channel
May, 30 2014 / Digital

Marketers To Spend More On Programmatic Media In 2018

A survey by AdExchanger Research has revealed that programmatic ad buying is...
Read more
Mobile App for learner drivers
February, 11 2013 / Digital Web

Marketing Professionals Still Finding Difficulties In Adopting Mobile Said IAB

This morning I came across the latest study from the Internet Advertising...
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Global Advertising Financial Service FS Advertising Media
January, 9 2014 / Brand

Marketing Trends Tipped For 2014

Each year is a new beginning that brings new challenges and experiences to all...
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Microsoft Technology Channel Digital Applications
June, 15 2012 / Digital

Microsoft’s Kinect Could Usher In Emotion-Based Advertising

A couple of months ago, Google obtained a patent that would allow it to target...
Read more
Millennial mobile social app
January, 23 2014 / Digital

Millennials Most Open To Marketing Influence Via Mobile Channels

The Millennial generation now constitutes almost a quarter of the UK population...
Read more
QR Codes Mobile App Promotions Retail
October, 24 2013 / Digital

Mobile Ad Spend Set To Triple By 2018

A new report has suggested that global mobile ad spend will reach more than $39...
Read more
ecommerce shopper retail marketiong mobile app
April, 30 2013 / Digital

Mobile Can Help Tame The Risk Of Showrooming

Retailers may have already noticed customers visiting their stores, trying out...
Read more
Millennial mobile social app
October, 30 2013 / Digital

Mobile Gaming A Great Market To Tap

The mobile gaming market is offering some great opportunities for companies...
Read more
Mobile Search engine optimisation
November, 15 2013 / Digital

Mobile Helps Health Marketers Engage With Patients

Nowadays, mobile devices play a huge part in our everyday lives, especially...
Read more
Millennial mobile social app
August, 28 2014 / Digital

Mobile Proximity Marketing Introduced In Liverpool

A recent marketing ploy by the city of Liverpool has seen Bluetooth Beacons,...
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Integrated online retail channels ecommerce
April, 4 2013 / Digital

Mobile Shopping To Stage Double Growth By 2014

I came across the results from a mobile retail study by retail researcher...
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Retail mobile digital app
December, 13 2013 / Digital

Mobile To Grab 15% Share Of Agencies 2014 Digital Budgets

Media agencies have high hopes for mobile technology, a trend that will be well...
Read more
Online Video Streaming YouTube
June, 12 2014 / Social Web

Mobile-Video Combo Opens New Doors To Marketers

With 75% of consumers using their mobile phones to watch video and 15% of all...
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Mobile Search engine optimisation
May, 12 2015 / Web

Mobilegeddon – How Google’s Shake Up Of Mobile Search Has Impacted The Web

It has been exactly three weeks since the so-called 'mobilegeddon' calamity...
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Mobile ecommerce security
March, 7 2013 / Digital

Mobility Top Priority For 35% Of Global CIOs

One-third of chief information officers (CIOs) across the globe have made...
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Multichannel Integrated Advertising
February, 10 2014 / Digital

Multi-Screening Doesn’t Always Involve The TV

Watching TV is an activity largely associated with multi-screening - dividing...
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Multichannel Integrated Advertising
October, 21 2013 / Digital

Multiple Screens Limit Consumers’ Attention Span For Marketing Messages

The other day I came across new research conducted by YouGov on behalf of...
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eCommerce AUK Web
February, 13 2013 / Digital

Nearly 75% Of UK Firms To Hike Investments In Digital Marketing Technology In 2013

According to a new study published this week, the share of UK companies which...
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August, 27 2014 / Social

New Facebook Tool To Show Advertisers What Devices Consumers Use Before Purchase

A new service due to be launched by Facebook will help advertisers track what...
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Baby boomer consumer generation
May, 21 2013 / Digital Social Web

New Online Tool Deciphers Tweets To Reveal Age And Gender

A recent article gives details about an online program developed by a team of...
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eCommerce AUK Web
April, 2 2014 / Digital Web

New Retail Era Begins As Shoppers Move Online

The rapid uptake of mobile and the increasing influence of social networks are...
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Twitter social commerce
July, 25 2014 / Social

New Twitter Tool Helps Marketers Generate Real-Time Content

In a bid to help companies and marketing departments make the most of "everyday...
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Multichannel Integrated Advertising
July, 11 2014 / Brand

Newspapers And Digital News As Popular As Each Other, Ofcom Finds

Accessing mobile apps and news on the web has, for the first time, caught up...
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June, 8 2015 / Web

Next Step To Smart Technology Could Be Implants

The rise of smart technology has exploded in recent years, with the smart watch...
Read more
Esther-McMorris-Nine-Feet-Tall
June, 5 2014 / AUK News

Nine Feet Tall Set Their Sites On AgencyUK

Bath-based business consultancy firm Nine Feet Tall, have appointed AgencyUK as...
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Branded Websites
June, 4 2014 / Web

Node.js – Powering The Real-Time Web

The Agency's tech team is constantly looking for new ways to leverage web...
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Social Instagram channel content
May, 18 2015 / Web

One Fifth Of Installed Apps Are Forgotten About

A recent study from the search engine giant Google has revealed that Britain's...
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eCommerce confectionary fmcg sweets consumer behaviour
October, 22 2013 / Digital

Online Confectionery Shopping Potential Yet To Be Tapped

More than nine in ten adults in the UK purchase confectionery, but just 12% of...
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Online Video Streaming YouTube
January, 25 2013 / Digital

Online Performance Marketing Contributes £9Bn To Brands’ Revenues In 2012

A report carried out by PwC on behalf of the Internet Advertising Bureau (UK),...
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Male Shopper Consumers eCommerce
August, 21 2014 / Digital

Online Shopping Figures Boosted By Superfast Broadband

Recent data published by both The Telegraph and The Drum suggest that the wider...
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ecommerce website consumer spending
December, 23 2013 / Brand Digital

Online Spending Hits £10bn in November

Christmas shopping fever seems to have struck British consumers earlier this...
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Digital TV Advertising Media Channel
August, 20 2014 / Digital

Online TV Revenue In UK Grew 41% In 2013, Subscriptions By 71%

Online TV revenue in the UK increased by 41% and reached £364 million last...
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Laura apprentice agencyuk
July, 11 2014 / AUK News Digital

Open Data, Data Democracy and Bath:Hacked

The Agency attended Bath:Hacked event in March, chaired by Richard Speigal and...
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Mobile Search engine optimisation
May, 16 2013 / Digital

Over 50% Of Britons Unhappy With M-Commerce Experience

It was interesting to read recently that nearly 50% of Britons using their...
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AUK on smartphone brand consumers
April, 11 2014 / Web

Over 50% Of Marketing Emails Opened Via Smartphone

More than 50% of businesses in Britain report that their email marketing...
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ecommerce shopper retail marketiong mobile app
July, 15 2013 / Brand

Over 60% Of UK Online Shoppers Abandon Baskets Before Checkout

I recently came across some findings from a survey commissioned by...
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Supermarket Brands Integrated Advertising
February, 19 2014 / Digital

Over 75% Of Europeans Satisfied With Online Shopping Experience

As many as 76% of European consumers are happy with the experience they get...
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April, 21 2015 / Web

Over Four-Fifths Of Transactions Now Cashless

Research from the bank Halifax has revealed that 83.4% of all current account...
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Mobile Search engine optimisation
August, 29 2014 / Web

Over Three-Quarters Of Top Tech Firms Have Mobile Optimised Site

The Internet Advertising Bureau (IAB) UK recently published information on its...
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Gooch Housego appoint AgencyUK
May, 20 2014 / AUK News

Photonic Technology leaders Gooch & Housego declares partnership with AgencyUK

Leading photonic technology manufacturer Gooch & Housego have appointed...
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Mobile Commerce ecommerce app
October, 11 2013 / Digital

Price And Location Key To UK Mobile Auto Searchers

According to research I came across the other day, mobile auto search is really...
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Christmas Online Consumer Retail
January, 27 2014 / Brand

Price And Product Range Top Consumers Retail Website Complaints

Advances in technology and economic uncertainty are reshaping the world of...
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Natwest banking brand
July, 9 2014 / Digital

Programmatic On The Rise With A Market Share Of 28%

Programmatic ad buying accounted for 28% of the display advertising market in...
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Experimental Marketing
September, 12 2013 / Digital

Public Sectors Shift To Digital Could Be Easier Than You Think

Public sector bodies are rushing to "go digital" by starting to offer a flurry...
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Mobile App for learner drivers
September, 1 2014 / Web

Push Notifications Only Used By 20% Of Marketers

The recent Cross Channel Marketing Report by Econsultancy revealed that only...
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QR Codes Mobile App Promotions Retail
June, 3 2014 / Digital

QR Codes Are Dead, What’s Next?

Econsultancy author Christopher Ratcliff believes there are many reasons why QR...
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Social Retail eCommerce Digital Shopper
April, 25 2013 / Digital

Shoppers Turn To Tech, Even In-Store

A study by Euromonitor International, showing that a growing number of in-store...
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Grey market tech mobile app old people
May, 30 2013 / Digital

Silver Surfers In Europe Now Spend More Time Online

Europeans in the 55-plus age group are emerging as a generation who are staying...
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Mum Shop Online Consumers
October, 9 2013 / Digital

Smart Devices Become Mums’s Indispensable Companions

I wasn't surprised to read recently that smartphones are becoming a true...
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Facebook social media content
November, 19 2013 / Social

Social Media Now Used By Over 80% Of UK Charities

According to a recent report from fundraising software provider Blackbaud I...
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January, 30 2014 / Social

Social Platforms Gain On Facebook Dominance

Around 10% of the world's online users are yet to enter the world of social...
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Retail mobile digital app
March, 21 2013 / Digital

Some Mobile Marketing Features Consumers Appreciate

Today's consumer is ready to engage with retailers on the go as more and more...
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People getting rewards
April, 29 2014 / AUK News Web

South West Marketing Firm AgencyUK Bring Home UK’s Top Industry Accolade With RAR Awards Grand Prix Win

Last week saw the 2014 Recommended Agency Register (RAR) Awards celebrate their...
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James Caan Startup Loans AgencyUK
July, 4 2013 / AUK News

Start-Up Loans Supports Young Entrepreneurs, Now Using Intelligence Powered by AgencyUK

Start-Up Loans, the £112m initiative chaired by former Dragon James Caan that...
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Mobile App Data Security
September, 26 2013 / Brand

Students Concerned Over Online Privacy But Few Take Preventive Action

Online privacy appears to be a huge concern among students across the UK and...
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Data marketing Kindle and Amazon
August, 2 2013 / Digital

Tablets Drive Growth In Retail Search Volumes

The UK online retail industry is receiving a huge boost from tablet devices as...
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Insider Magazine AgencyUK
October, 3 2013 / AUK News

Tales Of The Riverbank: Feature By Insider Magazine | Annesley Reports

Bath is being re-imagined as a city that embraces the river at its heart, while...
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Millennial mobile social app
June, 6 2014 / Brand

Targeted Upselling & Persuasion Key To Personalisation

Digital technology has spurred a number of radical trends that have changed the...
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June, 27 2014 / Web

Tech Presents: Burger Menu by @TheAgencyTech

The Agency Tech team recently started a regular “Tech Presents...”...
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Silicon Tech Valley Brands
December, 22 2011 / Digital Web

Technology Trends For 2012

As the year draws to a close, hopes and expectations for 2012 start to arise...
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Multichannel Advertising eCommerce
September, 23 2013 / Digital

The “Digital Breadcrumbs” Lawyers Must Leave For Customers

In the legal industry, taking steps to capture the attention of potential...
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AUK Appoint Creative Director
June, 25 2014 / AUK News Creative

The Creative Director is Dead, Long Live the Technical Director?

For many this is how the past four years have felt, with agencies seeing their...
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Mobile Advertising Influencer
October, 21 2014 / Digital

The Cult Apps Used By Youths

Recently released statistics from app analytics firm Flurry have revealed the...
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Augmented reality advertising media
September, 16 2014 / Social

The Future Of Social Shopping

The original theory behind online shopping and social e-commerce was that...
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AUK Iridium Insights Brand
August, 13 2014 / Web

The Future Of The Internet Of Things

Marketers and industry professionals alike are starting to take advantage of...
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keyboard with create key
July, 1 2022 / Creative Digital

The marketing industry has overfunded technology and underfunded creativity

The marketing industry has invested heavily in tech, data and ‘performance...
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September, 8 2014 / Digital

The Wearables Market: Why Data Teams Must Embrace It

Wearable technology and the data gathered from it is becoming more and more...
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AUK Chat app software
June, 13 2014 / Digital

Three Overestimated Mobile Marketing Fads

Mobile marketing is a rapidly developing segment of the industry, so it is only...
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Twitter Brand Advertising
June, 17 2013 / Social

Tips For Making The Most Out Of Twitter

The element of Twitter marketers like the most is that it gives them the...
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Facebook social media mum consumer
March, 25 2013 / Social

Tips To Boost Facebook Page Visibility With Graph Search

Facebook recently introduced its new tool, Graph Search, which gives users a...
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Virtual Reality Digital Channel
August, 8 2014 / Digital

Top Brands Invest In Virtual Reality Software

A number of top global brands have been investing time and money into virtual...
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Christmas retail advertising
December, 19 2013 / AUK News Brand

Top Christmas Campaigns From Around The World

In a spontaneous celebration of creativity we've trawled books, magazine's and...
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Search Marketing Survey
June, 7 2013 / Digital Web

Top Tips To A High Search Result Ranking

An interesting article from Thomas Vollrath, CEO of 123-reg's parent company...
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Twitter Brand Advertising
May, 21 2014 / Social

Twitter Introduces New Tool With Language Targeting

Twitter has made it possible for advertisers to improve targeting by...
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Twitter Brand Advertising
May, 8 2013 / Digital

Twitter Is The Fastest Growing Social Platform Globally

On a global scale, Twitter was the fastest-growing social networking site...
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Twitter Brand Advertising
February, 20 2013 / Social

Twitter’s Mobile Users More Active And Follow More Brands

Twitter's 'primary mobile users' are 157% more likely to log on to the platform...
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eCommerce AgencyUK launch
March, 27 2014 / Digital

UK E-Commerce Sales To Grow By 16% In 2015

The UK e-commerce market is poised for growth of 16% this year, which will push...
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Professional services marketing online digital strategy
July, 3 2014 / Digital

UK Marketers Remain Uncertain About RTA

A recent survey by UK advertising industry body ISBA has revealed that the...
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Blogger blog writing content social strategy
March, 19 2013 / Social

UK Marketers Spend 27% Of Budgets On Content Marketing

A new report revealing that, on average, companies across the UK designate 27%...
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ecommerce website consumer spending
October, 4 2013 / Digital

UK Online Shoppers Seek Convenience And Flexibility

According to new research I came across the other day, 47% of shoppers in the...
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Christmas Online Retail eCommerce Consumer
January, 20 2014 / Brand

UK Shoppers Spend £91Bn Online In 2013

The final month of 2013 saw UK shoppers spend £11 billion online, which is a...
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Apprentice creative agency
May, 29 2013 / Digital

UK Small Firms Cut Back On Traditional Marketing To Enhance Digital Presence

I came across the results of recent research from deal-of-the-day website...
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February, 28 2013 / Social

UK Smartphone Owners Most Active On Social Media Globally

The UK is the place where smartphone owners are staying the longest on social...
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AUK Advertising
March, 11 2013 / Digital

UK Smartphone Users Broadly Resistant To Mobile Ads

Despite the growing popularity of mobile advertising, over half of UK...
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Student mobile app millennial social media
July, 2 2013 / Digital

Universities Faster In Mobile Technology Uptake Than Retailers

It might sound quite strange, but the facts speak for themselves: traditional...
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mobile video Social Media Influencer
June, 9 2014 / Social

Video Ads Shared Twice As Fast As Last Year

The speed at which brand videos are shared online has doubled over the past...
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Traveller brand travel tourism
July, 16 2013 / Digital

What Constitutes A Bad Mobile Experience For Travellers?

Today's traveller looks for information on-the-go. While some tend to plan...
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Social Media Content Channels
January, 2 2013 / Digital

What Digital Marketing Will Look Like In 2013

With 2013 firmly under the desk, businesses are eager to understand more about...
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Men working in office
May, 18 2016 / Web

Why “UX” is a Waste of Time and Brand Storytelling is the Future

Okay, so that headline is largely for click bait, but only because UX as an...
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Mum Shop Online Consumers
April, 18 2013 / Digital

Women Increasingly Turn To Digital Media After Giving Birth

I read recently an article in the Marketing Magazine suggesting that mothers...
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Bath Digital Festival AgencyUK Sponsor Events
July, 28 2014 / AUK News Web

WordPress: an enterprise-grade CMS?

This is the first in a series of posts on how AgencyUK will be developing a new...
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Insider Magazine AgencyUK
October, 1 2013 / AUK News

You Can Go Your Own Way: Insider Magazine Neil Tague Reports

It's one thing for a funky digital design agency int he Paintworks to have guys...
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Mobile Search engine optimisation
March, 5 2014 / Digital

Young People Still Engaged By Mobile

Mobile is still the channel most popular amongst young consumers, a new report...
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Digital TV Advertising Media Channel
June, 20 2014 / Brand

Younger Generation Shun Traditional TV

Young people are increasingly watching television content online, shunning live...
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